Having set up a shed business online in Dublin two years ago, we tried to implement SEO into our business in-house, but it was unsuccessful. So, as a company, we decided to shop around online for the best Digital Marketing companies in Ireland as some can be a lot cheaper in price than others. That was when we came across Pro SEO company in Dublin. As the top-ranking digital company in Ireland we knew we had to choose this company and we knew they were the right people for us. Every business needs to invest in Search Engine Optimisation to grow successfully online. In this blog, I am outlining the benefits of SEO for a business and the results we achieved after hiring Pro SEO as our SEO company for our business.
What is SEO?
SEO is short term for Search Engine Optimisation
. It simply means a process of optimising a website to maximise and achieve higher rankings from search engines like Google.
SEO can increase sales and revenue
It is not a myth. SEO can increase sales and revenue into your business provided you offer a viable service or product. However, you must invest in the right SEO company.
It is a cost-effective and an affordable tool that should be implemented in every online business. It is an excellent investment for any type of business. When done the right way it can deliver endless results and consistent traffic to your website.
Helps you gain more visibility
To gain more visibility on search engines, SEO can help with this. It involves using keywords, increased site speed, and link building. The higher your visibility is the better chance for people to find your website. If you continue to show up on search engines, this way more and more people will begin to trust you more, thus purchase your services and products online.
Helps you stay ahead of your competition
With your website being more visible, easily accessible, and mobile friendly, this will help users to find you on search engines. The higher ranking on Google your business has, the more you can stay ahead of your competition as more people will click on your website rather than your competitors.
It will help improve the user experience
If someone was to visit your website and found it difficult to use they will leave straight away and go to another website who offers the same services and products. This will then create bounce rates that can impact your rankings. An SEO company can help you create a better user experience to help avoid bounce rates. Here are ways to help improve the user experience:
- All pages of your website should count not just the homepage. Your web pages should move from page to page with easy navigation.
- Your page loading time is important to the reader. People can get impatient and will more than likely leave. Check your site loading time with both computer and mobile phone.
- Your content on the web pages should be relevant to the reader. They will stay on the page longer if the content is pleasant and interesting to read.
It can take six to twelve months before there is an optimal change in your rankings, but it is worth the wait. It is a long-term plan. Once you have reached any keywords to the top on search engines you rarely move down. The only reason you should move down is due to any changes in Google algorithms or the rising SEO competition.
It receives 90% more clicks than PPC
SEO exceeds paid advertising. This is due to organic SEO receiving more than 90% clicks compare to pay per click. A lot of users will not use and skip paid advertising. Investing in SEO, you are likely to increase in your traffic levels more than the advertisers on the same keywords. Learn more at https://www.searchenginejournal.com/seo-vs-ppc/234681/
SEO is growing, and it works
By 2020, SEO spending is forecasted to increase to 80 billion. It really works. It is a great opportunity for your business to jump on the bandwagon and invest in SEO services
After hiring Pro SEO as our Digital marketing company to get our business ranking on Google and other search engines, we achieved outstanding results. We were ranking very poorly on search engines and our website was nowhere to be seen. So, after just 6 months we have 10 keywords ranking on the first page of Google and some of these are ranking in the first position. We were absolutely delighted and astonished by the results. Pro SEO exceeded our expectations for their professionalism, reliability, and their dedication to deliver and drive all requirements that I had asked of them for my business. We were truly impressed and would highly recommend Pro SEO to all friends, family, and other businesses.